Article: History of Land Rover - the Very Beginning
Steel rationing. That is what we owe the existence of Land Rover to. Post-war steel rationing.
In 1945 World War II was over and the British were rebuilding. With huge overseas debts to repay, the British government took on the slogan "Export or Die." Steel stocks were rationed, and those car makers who could guarantee a high percentage of exports were the ones who would get the limited sheet steel supplies.
Rover Car Company early Viking marqueRover Car Company was a successful British car maker, with an excellent reputation since at least the mid 1930's. Unfortunately, or fortunately, depending on how you look at it, their track record for exports was not good - they were successful at selling cars locally but had no experience with exporting. This meant they would not be able to get enough sheet steel to keep their factory at Solihull going if they simply proceeded with producing the same Rover cars they had in the past. They needed something new - a stop-gap - either a vehicle for which they could be sure of being able to reliably and consistently export, or else one that did not use much sheet steel, or really both. What to do?
Blog entry: Lego Land Rover
Continuing on the Lego Land Rover scene from an earlier post on How To Make a Lego Range Rover, I have found quite a few interesting examples of Lego Land Rovers.
First, here's a Lego Land Rover Series truck by Bill Wards:

Quote: "It’s a little bigger than most minifig-scale vehicles, and at 7-wide (really 8 if you include the fenders and bumper) it’s a bit big for standard LEGO roads. But I think it has all the elements that readily identify it as a Land Rover from the 1960’s-70’s era."
- Design
- Humor
- How-To
- building blocks
- Land Rover
- Lego
- models
- toys
- 101 Forward Control
- Defender 90
- Freelander 2
- Range Rover Classic
- Series IIA
- Defender 110
- Discovery II
- LR2
- Range Rover P38
- Defender 130
- Discovery 3
- Range Rover Mark III
- Defender
- Discovery 4
- LR3
- LR4
- Discovery series
- Freelander
- Range Rover
- Range Rover Sport
- Range Rover Evoque
- Series I
- Series II
- Series III
Gift Idea: 1/14 Scale Radio Control Land Rover Range Rover Sport
I want one. A radio controlled Range Rover Sport. I want one in red, although they say "color may vary."
Event: Arizona Land Rovers Owner's Monthly Meeting November 2010
Monthly Meeting, will be in Phoenix Area, AZLRO
Event: Arizona Land Rovers Owner's Monthly Meeting June 2010
Monthly Meeting, will be in Phoenix Area, AZLRO
Gift Idea: Land Rover Keychain - Chrome Fob Style
A Land Rover keychain in stainless silver finish, inexpensive and handy, a wonderful gift.
High-End Quality Official Land Rover Licensed Product ®
- Land Rover Custom Key Chain / Fob
Made in the USA
- gifts
- keychains
- Land Rover
- 101 Forward Control
- Defender 90
- Freelander 2
- Range Rover Classic
- Series IIA
- Defender 110
- Discovery II
- Range Rover P38
- Defender 130
- Discovery 3
- Range Rover Mark III
- Discovery 4
- Discovery series
- Freelander
- Range Rover
- Range Rover Sport
- Range Rover Evoque
- Series I
- Series II
- Series III





